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Monday, October 5, 2009

PLACE Starts Awareness Campaign


Projects Linking Art, Community & Environment.
PLACE® is a nonprofit organization that works with cities to create leading-edge communities that promote the arts, environmentalism and social justice. Through a community-driven, ethically-focused process, PLACE develops new models for urban neighborhoods that demonstrate the best practices in environmental design, live/work development for artists and creative businesses, affordable workforce housing, and supportive housing for the most economically distressed. Their vision is to change the way communities are made.

Kovach Marketing has been entrusted with communicating the story of PLACE and developing a self-funding marketing program to allow PLACE to continue its outreach of creating sustainable communities from inception to occupancy across the US and throughout the world. Kovach Marketing will apply its unique Creative Intelligence methodology to all aspects of marketing, from the development of communication strategies, public relations strategies and online marketing plans to customer outreach through direct mail, print, on-site marketing and collateral materials.

Everyone on both teams is excited about the opportunity. It's a chance to help promote environmental options in living.

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