
Kovach Marketing had a lot of fun developing the theme for Parasol by TRI Pointe Homes, a townhome community in Fremont, CA. The goal of the marketing platform was designed to not only showcase the builder’s innovation in architectural design, but the promise of metropolitan living at its finest in a city that has won awards for quality of life.
The name Parasol and its umbrella logo design is meant to encompass all ages of life…as under an...